Rosewood Bed & Breakfast
UX/UI design project focused on improving booking experience for a boutique B&B.
Text
Site map
Overview
Role: UX Designer
Tools: Figma
Timeline: October - December 2025
Problem
Users visiting small B&B websites often struggle with cluttered navigation, unclear room information, outdated layouts, and confusing booking processes
Research
I began the project with a competitive audit and persona research. My initial assumption was that users mainly needed room information, but research showed they also wanted clear pricing and visual confirmation during booking. After exploring demographics and psychographics, I discovered that simplicity, clarity, and trust were the most important factors for B&B guests.
Pain Points
Text
Text
Persona
Design Process
Wirefram
Final Design
Text
Reflection
What I learned
Challenges
Design improvements
Prototype Link
Link
Text
Prototype